Escaping the Tyranny of the Store Buyer

Escaping the Tyranny of the Store Buyer

Ready-to-wear clothing sellers must concentrate on the merchandise they think they can sell in a short period of time. By economic necessity, their wares must appeal to the most customers possible. Each season they buy far in advance, based on forecasts of trends and fads—and they must move that merchandise quickly to have room for the next season’s fads. Stores may stock only thin lapels one year, and only wide lapels the next. Only flat-front trousers or only pleated ones. Only summer suits or only winter wear.

As your custom clothier, we believe in a wholly different approach to developing style and image. When you choose custom clothing instead of limiting your choices to those selected by store buyers, you’ll find you have a myriad of choices for styling, fabric, color, and fit. You can build a wardrobe that bucks the current trends—or anticipates the next ones. We’ll create a look that matches your preferences, instead of some corporate buyer’s. Whether you have an eclectic taste, or prefer a classic look that is essentially ageless, we’ll help you express your individual style.

J Kent Erickson
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