I received this question from a reader:
How do I choose cuff links?
This is what I shared with them:
There are several good approaches to choosing cuff links. You may want to wear cuff links that carry personal meaning, such as an heirloom set or gift from a loved one. Your cuff links can also show support of a group you value, such as your political affiliation, your alma mater, or a philanthropic cause you support. Or, you may choose cuff links as a tribute to your culture or geographical region.
Ideally, the best cuff links have visual appeal on both sides, instead of having one decorative side and one plain side. However, a fantastic design may be worth having a standard swivel on the back side.